Tenga continues its quest to conquer Japan and change attitudes toward masturbation. It has really focused its business strategy on retail, pushing out small Tenga antenna shops around the country. Sadly, this has come somewhat at the expense of developing any new sex toys that break new ground. There was the Men's Loupe Sperm Viewer and the welcome return of the Flip Hole series with the recent Flip Zero, but we are still hoping for something really fresh to arrive in the near future. Following the earlier branches it opened in Akihabara in Tokyo and Namba, Osaka, in 2015 and ...

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The controversy over exploitation and coercion in the Japanese porn industry continues to rage. Following allegations, condemnations, arrests, and apologies, now comes another development. The popular AV star Saki Kouzai has come forward with the revelation that her porn debut was also coerced. In a 20-hour interview with Bunshun Shukan, she has come forward alleging both coercion and makura eigo, or the casting couch: you have to sleep with people to get ahead. She is currently suing Ryo Aoki, the head of Marks Japan who was previously arrested for a previous coercion case. Three ...

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Who says politics is boring? Politics encourages you to masturbate! Yes, you read that right. Tenga is never one to miss a marketing opportunity. Previous gimmicks include an advertising contest, a business card holder, and a beach cleanup event. This weekend it's the House of Councillors election in Japan and it's special because it's the first time that 18- and 19-year-olds can vote. To encourage the newly enfranchised youngsters to head to the voting booth on July 10th, Tenga is giving away 100 Pocket Tenga sex toys, which is probably the brand's most convenient way to jack ...

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Tenga is back -- and we mean they are BACK. Because it's return of the Flip Hole, Tenga's biggest hit of all. After the Black, White, Silver and Red versions, followed by the more compact Flip Lite (aka the Flip Air), where was there still to go with this amazing concept? Somewhere, actually -- and somewhere that feels might fine when you are there. Behold, the Tenga Flip Zero. The Tenga Flip Zero is all you'd expect from the Apple of the Japanese adult toy industry: it looks just incredible and, as per the key design for this series, "splits" right open so you can apply ...

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With the releases of Oculus Rift and PlayStation VR, there's been a lot of buzz recently about virtual reality. And now people are finally starting to work on the best side of the technology: adult entertainment. Japan's first adult virtual reality festival will be held on June 12th at popdojo in Akihabara, Tokyo. Entry costs ¥3,000 (with photo ID). The event is open from 2pm to 6pm. We have already been tempted by what Project Morpheus can offer in terms of virtual dating and SIMS, though an early preview sparked controversy and backlash. We have since seen the ...

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Tenga isn't just about helping us masturbate better. No, they also want to help Japan's birthrate. The Tenga Men's Loupe Sperm Viewer is a very easy way to check out your sperm count. Sure, it's not a medically approved device and shouldn't be used like contraception ("Hey, my sperm seems dead, let's rock!"), but it is a fun and fast way to transform your phone into a sperm magnifier. Don't worry, your phone doesn't get messy either and you can use a cup and dropper to make things feel really scientific. It has a set-up with different plates and the magnifier that ensures you put ...

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Japan's best-known adult brand, Tenga, has once again inspired some nice cosplay. There's something about the vibrant colors and naughtiness of the Tenga onacup that seems to capture people's imaginatinon, from porn star Mana Sakura to ordinary costumers on the streets during Halloween. This time it's Minami Iida (aka Gohan-chan) who has transformed herself into an "anthropomorphized" Tenga. She posted the results online earlier this month. Note the hairpiece, comprising an onacup and Tenga eggs. She even has mini onacup earrings! For comparison, this is what the ...

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Since people seemed interested in our post about Tenga's first dedicated retail branch that opened in Namba, Osaka, last year, we wanted to share details about the Tenga outlet in Tokyo. The follow-up to the Osaka store is this Tenga Shop in Akibabara, which opened its doors to the masturbation-curious on January 28th. (Sadly the budget this time didn't seem available to hire the lovely Mana Sakura to come down to Akiba to help out.) It's located 5 minutes from the Akihabara Electric Town exit of the JR station. It stocks everything from Tenga hats and t-shirts to the FULL range ...

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We love writing about Tenga, not only because the brand's (and it really is a brand now) products are so well made and stylish, but because they always seem to be up to something fun. Last week we wrote about the brilliant TV ad contest they organized (essentially crowd-sourcing their marketing). Did you spot that Tenga made a special LED light and key ring? Not surprisingly it looks like a mini Tenga Onacup. (Don't try to penetrate it, though. You'll just encounter a battery. Ouch.) It's only available in limited numbers from branches of the wacky discount store Don Quijote, ...

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Tenga, the "Apple of the Japanese adult industry", has always had a great attitude towards marketing, sponsoring art and music events, beach clean-ups and even getting the approval of a Buddhist monk. It recently held an advertising contest, offering the winner the chance to get a top prize of ¥1 million's worth of Tenga products. Needless to say, Tenga's brilliant approach to design and product quality, not to mention its tongue-in-cheek attitude towards its publicity, were great creative inspirations. Here are the winners. This won the grand prix. It elevates the Tenga ...

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