In 1995 Ganari Takahashi helped set up Soft on Demand and it has grown to become the biggest porn producer and retailer in Japan. SOD is one of the prime reasons that Japan is said to be the largest consumer and creator of pornography in the world. But in 2005, after netting himself $10 million, he turned his back on the industry that he had done so much to create, becoming a... farmer. Yes, Takahashi set up a farm co-operative in 2006, hoping to use some of his know-how about pink celluloid for other purposes (and spend ¥1 billion of his own dosh in the process). This was no pipe ...

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Soft on Demand has canceled the release of a porn film featuring the debut of a 21-year-old former actress who graduated from a "noted musical school." No names were specified but it is an open secret that the school was Takarazuka, who have brought out the legal guns to stop their name being "tarnished." Takarazuka is of course the all-female cabaret theatre troupe based in the Osaka area that inspires a devout following among fans, who travel from all over the country to see the women play either the male or female roles in kitschy musicals at theaters in Osaka, Tokyo or other major ...

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Soft on Demand (SOD) are some of our favorite people in the world. Not only do they make fantastic Japanese porn, they are also a retailer who sells and distributes other production companies' products. Kaku-Butsu is SOD's incredible fuzoku (sex club) web portal, providing information and rankings on hundreds of clubs in Japan. The name literally means "every thing" and it lives up to its boasts of comprehensiveness. You can see the club's prices, their area, their services (i.e., can the girl be "delivered" to your love hotel or apartment, or do you pick her up at the club?), and the ...

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Despite being the biggest producer of Japanese porn in the land, Soft on Demand (SOD) still manages to keep surprising audiences. No Hollywood-style reliance on tired formats for SOD! Here's one we're loving at the moment. It uses that trope found common to a lot of Japanese kikaku porn (literally "project films", features that focus on an unusual setting and situation rather than a star), the countryside. Deep in the rural hinterland, there is a horse stables and racecourse where they train and keep mares and stallions. Only these are not ordinary horses. No, in Human ...

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We've been enjoying a new Japanese adult film here at the Tokyo Kinky writing studio. It's called Fifty Cocks Erection Tunnel and is produced by the ever-reliable Soft on Demand. It's one of our favorite kinds of Japanese porn films, so-called kikaku "project" movies, which always involve some sort of unusual situation or challenge. In this case, there are three ladies stripped to bikinis and they have to walk, crawl or otherwise get their way through a gauntlet of fifty erect cocks -- provided by a small army of masked men with no clothes except some skimpy underwear. The ...

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Santa's little helper just got a big promotion! Ever fancied having sex with an fairy? Well, now Soft on Demand has got you covered with this porn epic titled, yes, you've guessed it, Elf. Japanese girls famously can look elfin at times but how about actually one that IS an elf? Just when you think you've "seen it all"... Along comes another JAV movie that will blow your mind and every taboo you can think of right out of the water. This is why we love Japanese porn -- not so much for the sex but for the constant innovation. Available for overseas shipping from the generous ...

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Think you've seen everything JAV has to offer? Think again. Specialist porn maker Cocoa Soft and major name Soft on Demand have got together to make the Kakusei ("Awakening") where star Ryo Tsujimoto undergoes a series of wholly new bodily experiences. She is put into a mud bath, painted in gold and even encased in a vacuum pack (vacbed)! Beat that Han Solo! This 180-minute epic had us utterly hooked for its visual flare and carnal experimentation. This kind of fetish was not something we were so familiar with and we certainly can't say how common it is outside the artifices of JAV. ...

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Kimaka Ichijo (一条綺美香) has just burst onto the Japanese porn scene with her very sexy debut feature for Soft on Demand at the ripe old age of forty-eight years. The unmarried MILF-like beauty Ichijo applied to SOD and in the making of her virgin feature she was actually embracing the body of a man for the first time in three years. Wow, she looks amazing. Check out her G-cup! It's being released with a lot of fanfare, including signed copies and others with her used panties attached. But we reckon just the basic movie is MORE than enough entertainment. She's firmly in the ...

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Is Soft on Demand one of the most interesting companies in Japan or what? On top of being the top producer of Japanese porn, the brand also makes and sells all kinds of products like fantastic gels and lubes, sex supplements, and mobile mini vibrators. SOD is actually a big group, with many JAV porn brands and producers under their umbrella. They were also an initial investor in Tenga, it seems, and the company is part of their group. They also offer some great apparel ranges, such as these very original sets of underwear, which have a sexy picture of a girl printed on the INSIDE... so ...

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One of the branches of Soft on Demand (SOD) is currently seeking men to appear in a new feature. Well, even with the library of JAV porn titles produced every year in Japan -- possibly the highest in the world -- it shouldn't be too hard to find pro, semi-pro or just average Joes to play roles, right? But these guys need to be virgins! The maker is looking to recruit as-yet non-deflowered men over 18 and who of course have no prior experience with filming porn (no doubt they have lots of experience watching the stuff). Well, this could be the craziest way to loose your cherry ever, ...

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